Cumulus Website
Custom WordPress redesign for Cumulus Digital Systems (dba Cumulus Quality), a quality-execution platform for industrial construction and operations. Streamlines a multi-audience marketing site across Solutions / Industries / Resources, ending in a "Schedule a Demo" funnel.
Project Info
| Job Number | 2026-009 |
| Phase | Active — Strategy / Flowchart |
| Billable | Yes |
| Total | 128 hrs · $25,600 at $200/hr |
| Production target | 120-150 days from start (kickoff 2026-02-25) |
Client Contacts
- Nick Caravella — Primary contact (per signed quote)
- Inbound channel: Basecamp / email — pull from Basecamp project for current address
Additional team contacts: pull from Basecamp project if more names appear there.
G&M Team
- Eric Downs
- Kristin DeKay (project lead — wrote the cover page voice)
- Mike DeKay (design)
- Brooke Ratliff (PM)
Site Reference
| Current Live Site | https://cumulusquality.com/ (WordPress) |
| Local Path | Not yet created — run /local-sites to scaffold when dev phase starts |
| Local URL | https://cumulus-website.local (planned) |
| Production URL | https://cumulusquality.com (existing — replacing in place at launch) |
| Hosting (planned) | Flywheel (default G&M recommendation; confirm with client at handoff) |
| GitHub | Not yet created — create grainandmortar/cumulus-website private at front-end dev phase |
| SSH | TBD (Flywheel alias once production is provisioned) |
| sites.json id | Not yet added — add when Local site exists |
Brand Identity
Approach: Match-existing / elevate. Per the proposal cover page (Kristin): "We'll elevate your existing branding on the site with a strategic use of imagery, color, and graphics to bring depth and interest to the site." Not a full rebrand.
Brand guide: TBD — confirm if Cumulus has one. If not, pull palette + type from current site at design phase.
Tagline: "Work Done Right"
Integrations
| Service | Status | Details |
|---|---|---|
| Harvest | Active | Project 47369684 "Website Design & Development" · Client "Cumulus" |
| Todoist | Active | Cumulus (2026-009) — single board (no separate team/dev split) |
| Basecamp | Active | Cumulus (project 20167544) |
| Slack | Active | #cumulus (C0ADXH0CTE3) |
| Masterdoc | TBD | Search Drive: Cumulus Master |
| Drive Folder | TBD | Search Drive root for Cumulus folder |
| Figma | Active | Cumulus Flowchart |
| Site Audit Spreadsheet | Active | Drive sheet |
| Cloudflare | TBD | Confirm at Flywheel-handoff time |
| SendGrid | TBD | Subuser provisioned at launch (transactional email) |
Scope Detail
Total: 128 hours · $25,600 at $200/hr (per Sales-proxy → Quotes spreadsheet, "Cumulus" tab). Lifted from line items.
| Phase | Hours | % | Deliverables |
|---|---|---|---|
| Strategy | 10 | 8.47% | Discovery, planning, content hierarchy, audit prep, flowchart |
| Content | 10 | 8.47% | Audit, organize/gather, messaging strategy direction |
| Wireframes | 18 | 15.25% | Layout wireframes + content modules. Up to 2 client revision rounds |
| Design | 25 | 21.19% | Site-wide look & feel (color, typography, illustration), up to 9 unique page layouts, up to 2 client revision rounds |
| Front-end Development | 25 | 21.19% | HTML/CSS for major browsers, responsive across screens, subtle interactions |
| WordPress CMS | 17 | 14.41% | Custom theme; up to 12 ACF modules, up to 1 custom post type, content entry, Gravity Forms, search, optional accessiBe |
| SEO | 5 | 4.24% | GA tracking, on-page keywords/metatags, image best practices, 301 redirects, social cards, sitemap |
| QA & Launch | 4 | 3.39% | Browser testing, responsive QA, form/link tests, copy proofing, soft launch + 2 tweak rounds |
| Training Library | 4 | 3.39% | In-dashboard training videos + documentation |
| Project Management | 10 | 7.81% | Calendar, milestones, comms, vendor coordination |
Subtotal (deliverables): 118 hrs / $23,600 PM: 10 hrs / $2,000 Grand total: 128 hrs / $25,600 at $200/hr
Excludes: hosting, recurring plugin fees, all content (text, images, videos).
Payment Schedule
| Milestone | Amount |
|---|---|
| At signing | $6,400.00 |
| Wireframe completion | $6,400.00 |
| Web design completion | $6,400.00 |
| Soft launch | $6,400.00 |
Project Status
2026-05-06 — Project hub scaffolded + REQUIREMENTS.md retrofitted
Backfilled the project notes structure to match the current standard. Built this README from a sweep of: Harvest project cache, Basecamp API, Todoist API, Slack channels, sales-proxy quote (Cumulus tab in 1dV0oHxyeAIQlz511LqO8XiHLIHDE62HZ6WHk_3mGuGM). Migrated the existing notes.md content into the proper homes: flowchart nav structure + site audit + open questions moved to REQUIREMENTS.md; proposal scope captured in this README. Original notes.md repurposed to hold the proposal-scope freeze.
Status: Strategy phase active. Flowchart in Figma. Site audit done.
Docs
| File | Description |
|---|---|
| REQUIREMENTS.md | Source of truth — every page, feature, constraint, and audience path. The spec every artifact gets graded against. Living doc; updated when decisions land. |
| notes.md | Original proposal/scope. Frozen at signing — don't edit. |
| logs/ | Existing log folder (predates retrofit). |