Root Structure Project Information

Last Updated: 2026-05-07 (evening) Current Stage: Phase B/C close to converging — SEO, animations, CTAs, favicon, community partner section all shipped this session. Remaining work skewed toward content polish (captions, editability audit) + the design-side logo refinement.

Todoist

• Project: Root Structure
• Project ID: 6gXpXFFP2hJ24QCP
• Kanban sections:
• Ready: 6gXpXFHrRPVcqr4P
• In Progress: 6gXpXFJRJjHMR7Jw
• Blocked: 6gXpXFJF942vMfCP
• Phase Gates: 6gXpXFP2PCF4qV4P
• Launch Queue: 6gXpXFPjpVc49GJP
• Complete: 6gXpXFWGjrMC2v4w

Site Location

Local Site Path: /Users/edowns/Local Sites/root-structure Theme Path: /Users/edowns/Local Sites/root-structure/app/public/wp-content/themes/root-structure Local URL: http://root-structure.local

Theme Documentation: See CLAUDE.md at theme root and docs/ folder in theme

Client Contact Information

Name: Chris Gorga Email: rootstructureomaha@gmail.com Phone: 402-960-0897 Company: Root Structure LLC Team Size: 2-5 people (Chris + 2 friends) Location: Originally Benson/Dundee area, Omaha; now living near Silverthorne, Colorado (near Keystone) Business Type: Small woodworking/landscaping company

Masterdoc

Root Structure Master (Google Sheet): https://docs.google.com/spreadsheets/d/1uvlVZirpQaFEZlP-8wJlW1Efdc7DGVywywyXGyHiM2s

Google Drive — Project Hub

Root Structure folder (all project docs live here): https://drive.google.com/drive/folders/1nkAMWJsZ3aWtBDU2EoE_bGTfyzRLpd77 - Folder ID: 1nkAMWJsZ3aWtBDU2EoE_bGTfyzRLpd77

Key items inside: | Item | ID | Notes | |------|----|-------| | Root Structure Master (spreadsheet) | 1uvlVZirpQaFEZlP-8wJlW1Efdc7DGVywywyXGyHiM2s | Client masterdoc | | Root Structure — Project Timeline (doc) | 1cS6QtMX85lT5qscSmpLarJyVX26HYd-8Vzf6RIxthaU | Timeline sent to Chris Oct 2025 | | Root Structure Website Quote (doc) | 1gW7fClWWGuIgagWpYRoH_5ORYB-U-Z94UuXGg57KeMk | Original quote | | Root_Structure_Website_Quote_DropboxSign_Final.docx | 1qZChfRdEshVNYhT9UveQ8B_C4mumHEOo | Signed version | | Trade_Arrangement_Addendum_DropboxSign_Final.docx | 1q0fWHAsU0_AG5RObp-bO2HSvVSrH1y24 | Trade addendum | | Website Notes (shortcut) | 1sc9IQyThVSPnqMweBzM0K9zrF9W_Y4um → target 1YEhElkqTArKuKboOEQNNdcz6X_VwaLpRDKZE2D_TWms | Client content doc (Apr 2026 handoff). Two new comments from Chris on 2026-04-23 (Landscaping mockup variants + Why Us community-engagement links). | | Photos (shortcut) | 1mUNQaJbScvWmbyIHosbi1xeFc-t51lyL → target 1zKyLxvB_16ExOB3fjfvAqd3_XVqnsyX9 | Photo deposit — decks, fences, gardens, etc. | | Website Photots (replacement folder) | 18Jwg7MqlyBUipsUurTT4CykOQ_Vb2e-3 | Apr 23 drop from Chris — 9 replacement photos for the previously-missing items (sic on "Photots"). | | Jonathan headshot | 1JMop67egHID95hn1ZzHlhM2LLfkiayZj | Apr 17 share — Phase A used WP attachment 332; verify if this is updated and swap if needed. |

Signed contract PDFs live in My Drive/HelloSign/Requested signatures/ (auto-managed by DropboxSign — not moved).

Login Credentials

All credentials saved in 1Password → G&M vault under WordPress Login — Root Structure.

WordPress

• Local: http://root-structure.local/wp-login.php
• Live: https://www.rootstructureomaha.com/wp-login.php
• Username: root
• Password: in 1Password

Squarespace Account

• Email: rootstructureomaha@gmail.com
• Password: VFfL&uT-,27z_

Asset Links

Google Drive (Photos & Logos)

https://drive.google.com/drive/folders/1zKyLxvB_16ExOB3fjfvAqd3_XVqnsyX9?usp=sharing&ts=68f56a42

Design Files

Flowchart

• Figma Prototype: https://www.figma.com/proto/PyufBcbgm5zOzCKbcTuHLy/Flowchart?page-id=0%3A1&node-id=1-3&p=f&viewport=1345%2C270%2C0.49&t=npEAG6Wwc1lAoq85-1&scaling=min-zoom&content-scaling=fixed
• Loom Walkthrough: https://www.loom.com/share/aa45567c5282433fa76ff943ed72f39b

Wireframes

• Figma Prototype: https://www.figma.com/proto/PJ3LiLVK5PMudg2kLb4P9A/Wireframes?page-id=0%3A1&node-id=1-2&p=f&viewport=413%2C103%2C0.63&t=BFG0Iaql6uQZc9k5-1&scaling=min-zoom&content-scaling=fixed&starting-point-node-id=1%3A2
• Loom Walkthrough: https://www.loom.com/share/c00e2f3ea54c46219aa3f72411486c85

Design

• Figma Prototype: https://www.figma.com/proto/C3FRc4ihUCPVgp7XvdnZpA/Root-Structure-Design?node-id=0-1&t=SrFfR7awCufB0ZQM-1
• Loom Walkthrough: https://www.loom.com/share/54529093fc584a21959a4ae45f30f0c3

Project Scope & Budget

Financial Details

• Budget Range: $10,000 - $60,000
• Website Quote: $4,960

Trade Arrangement

• Root Structure services (retaining wall/fence): $11,783
• Web services: $4,960
• Cash difference: $6,823
• Half upfront: $3,411.50
• Half at completion: $3,411.50

Project Type

Website overhaul from Squarespace to custom WordPress

Current Site Issues

• Not mobile-friendly
• Difficult photo scrolling
• Missing FAQs/testimonials section
• Needs more professional look

Client Preferences

• Simple/clean feel is good
• Open to color/font changes
• Wants professional small business site
• Emphasizes quality work and attention to detail

Project Timeline

Services Offered

1. Fences - Woven, panel, picket styles in cedar and pine
2. Patio Design - Pergolas, flagstone patios, outdoor living spaces
3. Decks - Floating decks, cantilever decks, composite and wood
4. Retaining Walls - Block walls, caged rock, tiered designs
5. Custom Fire Pit - Smokeless fire pits, integrated with patios/walls
6. Landscaping - Native beds, flagstone gardens, perennial gardens
7. RS Workshop - Woodworking products (not featured on main services)

Notes

• Chris was referred through personal network (mentioned mutual friends/connections in Omaha area)
• Very collaborative client - provides thoughtful feedback and quick responses
• Appreciates detailed walkthroughs (Loom videos)
• Values professional presentation but doesn't want overly corporate feel
• Trade arrangement shows trust and long-term relationship potential